Uvodo needed a website redesign to clarify their product—a service for creating e-commerce websites—since potential customers weren't grasping its essence, leading to a lack of new clients.
Uvodo Redesigning
Role
Product Designer, UX Research, UI Designer
Tools
Where and When
H&H Solutions, November 2019
🌱 Introduction
The purpose of the project was to redesign Uvodo's website to clearly communicate its core service of providing tools and resources for building and growing e-commerce stores.
By doing so, we aimed to eliminate confusion, enhance user understanding, and ultimately attract new customers to the platform.
👀 The Problem
“Users were not understanding the essence of Uvodo's product—a service for creating e-commerce websites—which resulted in a lack of new customer acquisition.”
🧩 The Solution
We conducted a detailed analysis of Uvodo's target clients, focusing on their age, goals, and financial status.
Based on this data, we designed a youthful, vibrant website that effectively encouraged potential customers to become partners of the service.
👩🏼🎨 Rebranding
🧩 Wireframes and Hi-Fidelity
🖥️ The Final Design
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