Uvodo needed a website redesign to clarify their product—a service for creating e-commerce websites—since potential customers weren't grasping its essence, leading to a lack of new clients.

Uvodo Redesigning

Role

Product Designer, UX Research, UI Designer

Tools

Where and When

H&H Solutions, November 2019

🌱 Introduction

The purpose of the project was to redesign Uvodo's website to clearly communicate its core service of providing tools and resources for building and growing e-commerce stores.

By doing so, we aimed to eliminate confusion, enhance user understanding, and ultimately attract new customers to the platform.

👀 The Problem

“Users were not understanding the essence of Uvodo's product—a service for creating e-commerce websites—which resulted in a lack of new customer acquisition.”

🧩 The Solution

We conducted a detailed analysis of Uvodo's target clients, focusing on their age, goals, and financial status.

Based on this data, we designed a youthful, vibrant website that effectively encouraged potential customers to become partners of the service.

👩🏼‍🎨 Rebranding

🧩 Wireframes and Hi-Fidelity

🖥️ The Final Design

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